Project Types & Areas of Expertise

*If you have a project in mind that is not listed below, please do not hesitate to reach out! Custom projects are always possible.

Paid Media

A full paid media audit is often the place to start. Megan will dive into your full paid media portfolio (or a single platform, depending on preference) and create a short to long term plan of implementation. This includes:

  • Initial upfront audit and presentation

  • Weekly ongoing strategy calls while implementation takes place

  • Ongoing analysis and performance updates

Your initial audit may include recommendations around account structure, audiences, creative, technical updates, geo lift testing opportunities, and more.

Fractional Head of Growth

Designed for companies that are looking for help with holistic paid media budgeting and financial planning, Megan can step in as a fractional head of growth to help get your media program on track from a more macro level.

  • Includes C suite presentations & BoD communications

  • Business and financial planning

  • Team leadership & roadmap design

Creative Strategy

Gleaning true insights from creative testing is easier said than done. Here, Megan will help you understand your learnings from past creative tests, plan a new conceptual roadmap, and help you structure your tests to get the most our of your ads.

  • Initial creative audit including ad analysis and competitor analysis

  • Customized creative roadmap for new ad testing

  • Weekly strategy calls

FAQs

  • Pricing is always custom, usually a combination of an initial flat free for something like an audit, with hourly rate after that for weekly optimizations and strategy.

    Pricing generally ranges from $100-$150/hour depending on complexity.

  • From timeline to content, projects are always fully customizeable. Every business is different, so we will design the project, meeting cadence, and length to your needs.

  • Megan has worked across nearly every sector, including retail, fashion, travel, healthcare, SaaS, home goods, and personal care.

    She is specialized specifically in e-commerce but has worked in B2B as well.